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Threat or Opportunity
The Covid-19 situation, that basically halted most of the globe and with that most of the business, is at its core like any situation in
Uroš Mihelčič
April 24, 2020
The Covid-19 situation, that basically halted most of the globe and with that most of the business, is at its core like any situation in
Online searching and online researching for the right information before any kind of interaction with the sales representative became a norm in the B2B world.
If Amazon wanted to transform it, they would have done it already. The digital transformation of the customer journey has been a hot topic for
One of the main focuses of the B2B world is generating new leads, the process of searching for potential customers, clients. There is no difference
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